CATALOG ADVERTISING
Each year, SHCA Specialty Catalogs become collector’s pieces due to the historical content of the entries and ads. Make yourself part of that historical record for 2025 by advertising in the Specialty Catalog.
Electronic submission in one of the formats specified below is preferred; however, you may submit your ad by sending your requested layout on a piece of paper along with actual photograph(s), and any other components that will be needed to create your ad. The components may be sent to Jim Rau Dog Shows ATTN: Darren Keppley SHCA Ads. 235 South Second Avenue West Reading, PA 19611 There is an additional $10 charge if the ad is not submitted print ready.
If submitting your ad electronically, follow the guidelines below:
Scan pictures at 300 dpi, (color for color ads, or grayscale for b/w ads) sized and cropped as desired.
Create your full-page ad NO LARGER than 4.5” x 7.5”
Use Microsoft Word to create an electronic version of your ad. (Please note that your chosen font(s) may not be available and may have to be changed). DO NOT exceed the ad size listed in #2 above.
Make sure to follow SHCA’s Advertising Policy below.
All ads are subject to acceptance, rejection, or editing by SHCA, Inc.
Deadline for submissions for Catalog Advertising is September 1, 2025
Ad rates are: Full page color $90.00 or Full page black and white $60.00
Payment must be received through the SHCA Store or check to Delinda Davis by September 1, 2025, no exceptions!
Any questions? email Darren Keppley at SHCA25Ads@gmail.com
Each year, SHCA Specialty Catalogs become collector’s pieces due to the historical content of the entries and ads. Make yourself part of that historical record for 2025 by advertising in the Specialty Catalog.
Electronic submission in one of the formats specified below is preferred; however, you may submit your ad by sending your requested layout on a piece of paper along with actual photograph(s), and any other components that will be needed to create your ad. The components may be sent to Jim Rau Dog Shows ATTN: Darren Keppley SHCA Ads. 235 South Second Avenue West Reading, PA 19611 There is an additional $10 charge if the ad is not submitted print ready.
If submitting your ad electronically, follow the guidelines below:
Scan pictures at 300 dpi, (color for color ads, or grayscale for b/w ads) sized and cropped as desired.
Create your full-page ad NO LARGER than 4.5” x 7.5”
Use Microsoft Word to create an electronic version of your ad. (Please note that your chosen font(s) may not be available and may have to be changed). DO NOT exceed the ad size listed in #2 above.
Make sure to follow SHCA’s Advertising Policy below.
All ads are subject to acceptance, rejection, or editing by SHCA, Inc.
Deadline for submissions for Catalog Advertising is September 1, 2025
Ad rates are: Full page color $90.00 or Full page black and white $60.00
Payment must be received through the SHCA Store or check to Delinda Davis by September 1, 2025, no exceptions!
Any questions? email Darren Keppley at SHCA25Ads@gmail.com
Each year, SHCA Specialty Catalogs become collector’s pieces due to the historical content of the entries and ads. Make yourself part of that historical record for 2025 by advertising in the Specialty Catalog.
Electronic submission in one of the formats specified below is preferred; however, you may submit your ad by sending your requested layout on a piece of paper along with actual photograph(s), and any other components that will be needed to create your ad. The components may be sent to Jim Rau Dog Shows ATTN: Darren Keppley SHCA Ads. 235 South Second Avenue West Reading, PA 19611 There is an additional $10 charge if the ad is not submitted print ready.
If submitting your ad electronically, follow the guidelines below:
Scan pictures at 300 dpi, (color for color ads, or grayscale for b/w ads) sized and cropped as desired.
Create your full-page ad NO LARGER than 4.5” x 7.5”
Use Microsoft Word to create an electronic version of your ad. (Please note that your chosen font(s) may not be available and may have to be changed). DO NOT exceed the ad size listed in #2 above.
Make sure to follow SHCA’s Advertising Policy below.
All ads are subject to acceptance, rejection, or editing by SHCA, Inc.
Deadline for submissions for Catalog Advertising is September 1, 2025
Ad rates are: Full page color $90.00 or Full page black and white $60.00
Payment must be received through the SHCA Store or check to Delinda Davis by September 1, 2025, no exceptions!
Any questions? email Darren Keppley at SHCA25Ads@gmail.com
DEADLINE FOR SUBMITTING YOUR ADS IS SEPTEMBER 1, 2025
SHCA Advertising Policy
For all dogs identified in advertisements OFA and CERF/SHOR numbers will be used when provided. When numbers are not provided, it will be so stated. If a non-current CERF/SHOR number (one not from the current or previous year) is provided, it will be so stated.
The only exception will be when adequate information is included with the ad to verify that the advertised Siberian is too young for OFA (two years) and/or CERF/SHOR (one year). When this occurs, it will be so stated.